It's a dog-eat-dog world.
Starting Monday, McDonald's (MCD) will bring back Johnsonville Brats to 125 restaurants in the Milwaukee area. The bratwurst's limited-time return to the burger joint coincides with Burger King's recent addition of grilled hot dogs to its menu.
Seven years after discontinuing the sausages, the Golden Arches will serve its bratwursts in a bun with ketchup and mustard.
"We continue to provide our customers with regional innovations that taste great and meet their expectations," McDonald's said in a statement.
Burger King declined to comment about McDonald's menu expansion. But the largest U.S. Burger King franchisee, Carrols Restaurant Group (TAST), said the chains' hot dogs are selling like hot cakes.
Starting Monday, McDonald's (MCD) will bring back Johnsonville Brats to 125 restaurants in the Milwaukee area. The bratwurst's limited-time return to the burger joint coincides with Burger King's recent addition of grilled hot dogs to its menu.
Seven years after discontinuing the sausages, the Golden Arches will serve its bratwursts in a bun with ketchup and mustard.
"We continue to provide our customers with regional innovations that taste great and meet their expectations," McDonald's said in a statement.
Burger King declined to comment about McDonald's menu expansion. But the largest U.S. Burger King franchisee, Carrols Restaurant Group (TAST), said the chains' hot dogs are selling like hot cakes.