Bodog.com Announces Multimillion-Dollar Marketing Campaign in US

<TABLE width="90%" border=0><TBODY><TR><TD class=title align=middle>http://www.onlinecasinonews.com/ocnv2_1/article/article.asp?id=7886</TD></TR><TR><TD class=Author align=right></TD></TR><TR><TD class=Content>Leading online gamblíng destination Bodog.com is pleased to announce the beginning of a multimillion-dollar advertising campaign in the US. This campaign will accelerate the already phenomenal growth the company currently enjoys with new customer accounts doubling year over year.



Starting this month, Bodog.com will launch the first of two television spots it has planned to air over the next few months. The commercials will air in major cities across the US on a wide variety of networks, including ESPN, Fox Sports, Discovery, Travel, Bravo, E!, A&E, Comedy Central, MTV, VH1, and more. The TV spots (see: http://www.bodog.com/images/promotional/gallery/bodog-windows.wmv) will be supported by a variety of print and radio ads as well.


Bodog.com has also gone national with four-page print ads in leading men's magazines such as Complex, Razor, and the progressive business bible Fast Company.
'This is only the start of our aggressive mass media advertising campaign targeting the US market,' said Calvin Ayre, Founder and CEO of Bodog.com. 'Over the next six months, you'll see innovative and creative Bodog.com messaging across multiple media platforms.'
In addition to hitting the mainstream media, Bodog.com is becoming a well known player in the entertainment industry. With celebrity poker sponsorships like Shannon Elizabeth and star-studded Bodog.com casíno night in Cannes, and upcoming product placement in major blockbuster movies, this year is sure to be the breakout year for Bodog.com.


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actually a pretty cool video...wonder how long until the DOJ stops the ads??

They spend a "pretty penny" now in their mailing advertizment posters, with the pics of cheerleaders etc. Comes from somewhere in Washington State. Maybe that willl be the first state to totally legalize Internet gaming.
Dare I use the term --deep pockets? :lolBIG:

Speaking of DOJ when will they do something about Golden Palace? Whats the differance between selling body space to carry their ads, naming children Golden Palace.com, etc and advertising on radio? on MSNBC just the other nigh they interviewed someone from Golden Palace who was at their corparate office in AUSTIN, TEX.!! How is this possible that their office can be located on U.S. soil and their not the least bit worried about it?? some big name money movers and celebrities have a financial interest in it ?? well that makes it ok. ....ooopsss i forgot how things work in this country for a second there...my bad

I hope others follow suit like Bodog and flood the US with advertising ...how will the DOJ stop them all???? thats right they can't and won't..its to bad they can not worry about the REAL issues effecting the US instead of bothering citizens that just want to wager on sports and play poker and bother noone....PATHETIC fagnuttery

I'm totally puzzeled by this one? Where is the the DOJ?

Line that these spots actually hit the airways
yes +500
no-1100

considering they don;t mention sports gambling, which seems to be the big taboo, these aren't much different from the party poker ads already out there.

Void Where Prohibited

In fine print at the end of the ad.

Revere14