What does the TV deal with FOX for the 2006-07 season entail?
FOX Sports and the BCS reached an exclusive four-year agreement covering all media distribution and sponsorship rights for the Tostitos Fiesta Bowl, FedEx Orange Bowl and Nokia Sugar Bowl from 2007 through 2010, and a new, stand-alone, BCS National Championship Game from 2007 through 2009. In addition to telecast rights, the contract also covers national radio rights; Internet rights; all sponsorship rights, including naming rights, signage and virtual signage opportunities and in-game enhancements; ancillary programming on FOX and/or FSN; and a joint venture (FOX, BCS and Bowls) to identify and exploit merchandising opportunities.
FOX Sports and the BCS reached an exclusive four-year agreement covering all media distribution and sponsorship rights for the Tostitos Fiesta Bowl, FedEx Orange Bowl and Nokia Sugar Bowl from 2007 through 2010, and a new, stand-alone, BCS National Championship Game from 2007 through 2009. In addition to telecast rights, the contract also covers national radio rights; Internet rights; all sponsorship rights, including naming rights, signage and virtual signage opportunities and in-game enhancements; ancillary programming on FOX and/or FSN; and a joint venture (FOX, BCS and Bowls) to identify and exploit merchandising opportunities.