LONDON – Online sports wagering firm BETonSPORTS plc (LSE:BSS) capped off one of its most successful March Madness tournaments in company history, and it wasn't just the results on the court that made the tournament a success for the operator.
The company's flagship brand, BETonSPORTS.com, and its online casino www.BoSCASINO.com, were official sponsors of a March Madness casino night last month at the esteemed Playboy Mansion in Beverly Hills.
The event was complete with some of the sites top customers, celebrities, and of course Playboy Bunnies. Partygoers enjoyed a beautiful evening at the Mansion where the poolside casino, sponsored by BoSCASINO.com, was a huge hit among the guests.
While players played Blackjack, Craps, and Poker, they were able to stay on top of the March Madness action by watching the games on a big screen TV. Guests were given a complimentary $100 in casino chips to start the night with unlimited re-buys. All proceeds from the re-buys went to the Art of Elysium, a LA-based non-profit that puts professional artists, musicians, comics, and actors, with sick and terminally ill children.
In addition to the money that was raised for the Art of Elysium, individual winners were announced at the end of the evening for a variety of prizes. Winners were drawn for a free tip to St. Lucia, a fur coat, and a tailor made suit. BETonSPORTS was among the title sponsors for the "Night at the Playboy Mansion" party, among the other title sponsor were luxury car manufacturer Aston Martin, corporate jet supplier HMS Aviation, Fionz Fine Jewelry, and Bluefish Concierge.
In addition to Playmates Melissa Reed, Julie Cialini, Deanna Brook, Ava Fabian, Scarlett Keegan, Serria Tawan, and Lindsey Vuolo celebrities at the event included Ryan Cabrera (singer), Joe Reitman (Charmed, CSI), Kwame Jackson (The Apprentice), model Shantel Vansanten, and Noureen Dewulf (American Dreamz).
The company's flagship brand, BETonSPORTS.com, and its online casino www.BoSCASINO.com, were official sponsors of a March Madness casino night last month at the esteemed Playboy Mansion in Beverly Hills.
The event was complete with some of the sites top customers, celebrities, and of course Playboy Bunnies. Partygoers enjoyed a beautiful evening at the Mansion where the poolside casino, sponsored by BoSCASINO.com, was a huge hit among the guests.
While players played Blackjack, Craps, and Poker, they were able to stay on top of the March Madness action by watching the games on a big screen TV. Guests were given a complimentary $100 in casino chips to start the night with unlimited re-buys. All proceeds from the re-buys went to the Art of Elysium, a LA-based non-profit that puts professional artists, musicians, comics, and actors, with sick and terminally ill children.
In addition to the money that was raised for the Art of Elysium, individual winners were announced at the end of the evening for a variety of prizes. Winners were drawn for a free tip to St. Lucia, a fur coat, and a tailor made suit. BETonSPORTS was among the title sponsors for the "Night at the Playboy Mansion" party, among the other title sponsor were luxury car manufacturer Aston Martin, corporate jet supplier HMS Aviation, Fionz Fine Jewelry, and Bluefish Concierge.
In addition to Playmates Melissa Reed, Julie Cialini, Deanna Brook, Ava Fabian, Scarlett Keegan, Serria Tawan, and Lindsey Vuolo celebrities at the event included Ryan Cabrera (singer), Joe Reitman (Charmed, CSI), Kwame Jackson (The Apprentice), model Shantel Vansanten, and Noureen Dewulf (American Dreamz).
